https://www.heidiroo.co.uk/our-story daily 0.75 2025-05-08 https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/8524b900-fb87-49c8-a0fa-367b42ae9d1d/portfolio.jpg About - I have a real eye for colour and type. https://www.heidiroo.co.uk/contact-me daily 0.75 2024-11-07 https://www.heidiroo.co.uk/portfolio-1 daily 1.0 2025-09-10 https://www.heidiroo.co.uk/portfolio-1/process monthly 0.5 2022-06-01 https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/6dd5a2e1-c779-49ed-988a-7e7d63953c6d/usp.PNG Work - process https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/caa5e3ae-4f26-474f-a844-093349e2b5ab/research+new.jpg Work - process https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/fc158d8f-7264-4603-8ead-abe5aa876345/sketch.jpg Work - process https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/c591654d-59b3-4a23-b0f3-62135794f302/doc+new.jpg Work - process https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/33ada9df-1b04-48f1-af56-17f94790f081/initial-01.jpg Work - process - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/2d589d0a-c976-48c1-b0e7-6e7dc16f0259/Screenshot+2022-06-01+at+17.31.49.png Work - process - Alternative design As an alternative design we pitch multiple ideas to the client, one being DOC. DOC should for discover ocean Christchurch and was a metaphor of the museum being somewhere individuals could stop and load up on information. We also felt this continuous line could be used throughout the branding to represent a wave. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/933db851-46dc-4b9e-9296-308d89dd330c/merch+new-01.jpg Work - process https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/b508b83e-921e-44c1-b110-2edc213e05b7/designs-01.jpg Work - process https://www.heidiroo.co.uk/portfolio-1/process-56xf7 monthly 0.5 2022-06-03 https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/189b1691-58f6-4b4c-9d3f-55a96c6472e4/Screenshot+2022-06-02+at+00.33.35.png Work - Process Book https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/8890ecbd-93c0-4cf4-98b8-9edc1555442f/Screenshot+2022-06-02+at+00.33.22.png Work - Process Book https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/6d5989c0-cced-493c-956c-995f1c506545/Screenshot+2022-06-02+at+00.33.16.png Work - Process Book https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/ef9469b3-0f48-4c99-b63b-95d21d8838b5/Screenshot+2022-06-02+at+00.33.03.png Work - Process Book https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/9a9e9900-6fb5-417d-9d6b-5131fb42fbe2/Screenshot+2022-06-02+at+00.28.21.png Work - Process Book https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/cd515d4a-3670-48f2-ae72-396b9595ae8a/Screenshot+2022-06-02+at+00.28.53.png Work - Process Book https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/3ae5f549-74d3-4468-88e1-8750c192f04b/Screenshot+2022-06-02+at+00.28.43.png Work - Process Book https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/53fbeaff-094d-46a7-abec-5d3c80e50e61/Screenshot+2022-06-02+at+00.29.00.png Work - Process Book https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/f5f6f9bf-bf03-4965-89e7-0c3daccb7267/Screenshot+2022-06-02+at+00.29.08.png Work - Process Book https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/7add095b-7c97-4039-a4eb-aaf0adc7000a/Screenshot+2022-06-02+at+00.28.30.png Work - Process Book https://www.heidiroo.co.uk/portfolio-1/project-three-zwwrz monthly 0.5 2022-06-01 https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/42b18d5f-2140-41b4-be38-f7b7d499cef5/gif-fin.gif Work - Ninety Five Museum - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/520fd2ea-e45a-4c1c-828c-a022f9f7cabc/snail-01.jpg Work - Ninety Five Museum - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/df43c959-f986-4e1d-afcd-0ded9b43e79d/billboardsciencepark.png Work - Ninety Five Museum - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/ac52f605-c2a3-44a7-9e51-c0a5c2dc365b/Screenshot+2022-06-01+at+14.09.31.png Work - Ninety Five Museum - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/c1c75992-8605-4850-8047-dc7ac06c7299/Screenshot+2022-06-01+at+14.57.40.png Work - Ninety Five Museum - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/21487a68-b896-4cd3-adbb-32340e4bf5c3/Screenshot+2022-06-01+at+15.18.19.png Work - Ninety Five Museum - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/ece52d5c-f6cd-4ee3-8a28-6ea26b598a91/N.jpg Work - Ninety Five Museum https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/1654088617707-YY973IJYZAHN7F9G9GM3/bus%252Bshelter.jpg Work - Ninety Five Museum https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/a99cdede-0694-4e17-86ef-ce8214421b32/merch.gif Work - Ninety Five Museum https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/3572735a-9349-4386-9331-8c208e60d52d/Screenshot+2022-06-01+at+18.04.44.png Work - Ninety Five Museum https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/35e83f5e-9c42-4d76-9644-82018d72fe37/pictures.gif Work - Ninety Five Museum https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/7736997e-f987-4736-8134-4bc9c04ea747/insta.jpg Work - Ninety Five Museum https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/f2f0b305-cb67-405b-bd53-3eec0ad4907a/Screenshot+2022-06-01+at+18.08.58.png Work - Ninety Five Museum https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/36981471-a545-4cd0-93b9-0c50d0a8da75/vare.gif Work - Ninety Five Museum https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/dbb13ac7-cecf-4171-b6ae-5000401c1b4c/Screenshot+2022-06-01+at+18.05.04.png Work - Ninety Five Museum https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/2ab0da76-9c9e-44a9-93c7-f333fa5fc81f/Screenshot+2022-06-01+at+18.09.07.png Work - Ninety Five Museum https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/6c8b6bb7-ccb4-440f-b02d-86c7ab4f84f3/Screenshot+2022-06-01+at+18.09.07.png Work - Ninety Five Museum https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/063de0c8-da9f-48ea-9811-cd6b009f1a8f/Screenshot+2022-06-01+at+15.43.58.png Work - Ninety Five Museum https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/55e97504-b867-4fb5-bd82-b8acbc9f1d01/Screenshot+2022-06-01+at+15.45.03.png Work - Ninety Five Museum https://www.heidiroo.co.uk/portfolio-1/project-three-zwwrz-7cfx7 monthly 0.5 2022-06-01 https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/0f08dcfe-4cd6-41ba-b86f-2c5c03acd04c/image+1+HR.jpg Work - Ungry - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/8f4da9cb-f560-47bd-a6c9-88cfdc8d30aa/sugar+banner-01.jpg Work - Ungry - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/8a9b7895-fc0e-40a4-8bde-f0e4ba80ca5a/image+3+HR.jpg Work - Ungry - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/50512dde-7602-4112-a761-2d9fa361003e/image+4+HR.jpg Work - Ungry https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/b82bcebf-c3ab-4233-b7c0-9a25cda590f6/new+social-01.jpg Work - Ungry - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/91005365-1913-416a-ad01-9e370278cc24/UN.jpg Work - Ungry https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/a3985a37-d26a-46b6-92b1-4ce028bafa59/Screenshot+2022-06-02+at+00.08.12.png Work - Ungry https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/1f8fb211-daf6-49f6-bee9-e82d47e1a2b9/Screenshot+2022-06-02+at+00.08.23.png Work - Ungry https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/649a276b-c135-4e79-a6ae-7979c20bd63f/Screenshot+2022-06-02+at+00.08.30.png Work - Ungry https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/80a0579b-449a-4127-ae73-bd0b11a7d2b8/point+of+sell+new.jpg Work - Ungry https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/37e46012-8471-4e6b-b772-60d260eb94e7/Screenshot+2022-06-02+at+00.08.37.png Work - Ungry https://www.heidiroo.co.uk/portfolio-1/project-two-6ftpg monthly 0.5 2024-11-06 https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/909c87b2-0f64-45f0-87ef-0dc8f4fb4709/back+and+front.jpg Work - Penguin Book cover design https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/c0e08ea3-6811-47f8-bccf-ff99fbc3234d/front+mock.jpg Work - Penguin Book cover design https://www.heidiroo.co.uk/portfolio-1/project-two-6ftpg-hdx65 monthly 0.5 2022-05-31 https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/ecd2e97e-38fb-4cc5-afed-b7fcf5b4478a/joe+board-01.jpg Work - Shade sun protection - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/54132928-02ca-42c5-9a81-faf32fb95229/logo+final-01.jpg Work - Shade sun protection - Logo The brand logo uses the negative space of the letter ‘s’ to represent Shade. This helps emphasise the ultimate protection is shade. The text forms a circular shape to reflect a sun. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/74fb63d2-0732-4076-92ee-43d11fc40c0c/DIAGRAM+NEW-01.jpg Work - Shade sun protection - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/91099a34-86cf-4285-8708-fce23aed5a62/insta+ad.jpg Work - Shade sun protection https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/0c69a906-da50-43e9-b317-f9998fb29c42/Screenshot+2022-04-18+at+17.45.00.png Work - Shade sun protection https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/1650300073137-EG42IMKWG6SURC8TXAX6/post.jpg Work - Shade sun protection https://www.heidiroo.co.uk/portfolio-1/project-two-6ftpg-ct3wp monthly 0.5 2024-11-07 https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/135202cf-da9b-40e6-9b32-6c602e97bda7/packaging+fox+new.jpg Work - John Lewis Toy Packaging - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/21d37b9d-d969-4cfb-8d37-7a2ae59c6332/Brand+pattern+guidelines+23.jpg Work - John Lewis Toy Packaging https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/2190f168-d404-44cf-a840-d89540290a92/Brand+pattern+guidelines+232.jpg Work - John Lewis Toy Packaging https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/72316949-c361-4fbd-bfce-a00899a6271f/Brand+pattern+guidelines+233.jpg Work - John Lewis Toy Packaging https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/04e285ad-0db3-4625-a1fc-cfb079f81173/Brand+pattern+guidelines+234.jpg Work - John Lewis Toy Packaging https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/3c4662f3-f28a-4a4d-8443-383b37a7be8e/Brand+pattern+guidelines+235.jpg Work - John Lewis Toy Packaging https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/3089432e-8ad5-413a-b16f-a5d65a9a937e/Brand+pattern+guidelines+236.jpg Work - John Lewis Toy Packaging https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/edbc84e5-0ed2-4439-a54e-0a84e4ad04f2/Brand+pattern+guidelines+237.jpg Work - John Lewis Toy Packaging https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/f9e7d664-9950-45db-8531-6087ded6b4ec/Brand+pattern+guidelines+238.jpg Work - John Lewis Toy Packaging https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/26164253-13a4-4370-947f-2c1f2fa5cae8/Brand+pattern+guidelines+239.jpg Work - John Lewis Toy Packaging https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/d09ef8ef-a6f2-4dee-aff6-7a53bfd25d02/Brand+pattern+guidelines+2310.jpg Work - John Lewis Toy Packaging https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/f20482eb-7465-4c8d-a9ba-83d2827ac888/Brand+pattern+guidelines+2311.jpg Work - John Lewis Toy Packaging https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/442fb25d-4393-48ee-90f7-b7fc210bcab9/Brand+pattern+guidelines+2312.jpg Work - John Lewis Toy Packaging https://www.heidiroo.co.uk/portfolio-1/project-two-6ftpg-ct3wp-d4sgf monthly 0.5 2024-11-07 https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/7bbc6ca0-b91b-4659-9b98-dad9ed9f3e62/boxes_ideas.gif https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/a9eee49f-fc9b-45f2-a632-56e12ca82d26/SS24+AugBabyBox+1+001+OptionA.jpg https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/1f57ac48-c401-4338-af0a-e26915aa5cc0/leafl.gif https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/b3ee28db-4266-47d0-8ed1-14e8df7d771e/box+2.jpg Work - New Parent Starter Kit - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/a02464ea-303e-4e55-9c70-13cb5f1d8a05/ezgif.com-video-to-gif-converter+%281%29.gif Work - New Parent Starter Kit https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/1235f632-248f-4b35-ae26-53f91bde90a4/ezgif.com-video-to-gif-converter+%282%29.gif Work - New Parent Starter Kit https://www.heidiroo.co.uk/portfolio-1/project-two-6ftpg-ct3wp-tzmet-twyja-ettnj monthly 0.5 2024-12-20 https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/adf727fb-3385-4bb3-b9cf-32e055f1ae2a/flower-three.gif https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/e4164182-5cf9-493b-9682-09fb326832a3/chlsea+hero.jpg https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/350305ed-fdb6-42ab-a942-1c06f14632ce/Screenshot+2024-12-11+at+23.19.31.png https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/c3c23f57-a0a7-4561-a087-5ea43312e781/UPDATED+HIGH+RES+FLOWER.jpg https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/6ad6e48b-419b-468b-93e6-89784179293f/all+that+blossoms.jpg Work - Chelsea Flower Show - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.heidiroo.co.uk/portfolio-1/project-two-6ftpg-ct3wp-tzmet-x8ea5 monthly 0.5 2024-12-21 https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/d0a7d84d-5b7a-43a3-aca4-dad6a874f410/phone+new.jpg https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/abcfbd20-c204-422a-84f2-3e89398a3be6/WEB-PAGE-LAP.gif https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/a516c2b3-06c8-4b8e-b81e-99c74b503ccf/halowwen+activity2.jpg https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/283d0533-95fa-4b20-a5e5-6b5fc6d2b025/halloween+store+image.jpg https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/07d16baf-503e-4d24-ab00-b0313bf7fbb6/EVE+EXPORT.jpg https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/908c00e0-e658-4429-bf0f-6b16fc8c13d9/happy+halloween+store.jpg https://images.squarespace-cdn.com/content/v1/625c869929019a1ef7770b0c/f44f2b3e-4f4b-471d-94aa-f69bca405896/Comp+2.gif Work - 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